BrandTalk
Welcome to BrandTalk. Here you will find many great articles discussing branding, marketing, and customer experience.
Do You Know Your Ideal Customer?
Create an Ideal Customer Profile Access to that Person Ease of Conversion Profitability Repetition…
Navigating the Experience Age & Customer Experience Design (CX)
The experience age is upon us. Those who practice or follow the changes in market and media will…
Company Culture – Why It Matters
You’ve probably heard the phrase, “It starts at the top.” Never is that more true than when it…
The Benefits of Video Marketing
Today’s high speed internet rates make it easy to watch videos online, whether it’s on your…
What Is a Logomark and Why Is It Important?
Simply put, a logomark is an icon or graphic image that identifies your brand. No words – just the…
Toys"R"Us Comeback—Is It Possible?
Is a Toys"R"Us comeback possible? Could Toys"R"Us really be coming back? We all know that the…
Brand Consistency – How Do You Measure Up?
Why Is Brand Consistency Important? It’s Marketing Without Being Paid Marketing Consistency Means…
Should Small Businesses Worry About Branding?
Steps to Branding Your Business Choose a name Develop your voice Consider your brand promise Know…